The Buddy & Shane Show
Two of the most well-known AFL players bring the same energy that defined their careers to their show — breaking down big calls, bold trades and the moments that shape the game.
The creator network of Pivotal Conversations. One brand per show, per month — nobody else in it.
Pivotal Connections is the creator network of Pivotal Conversations — a creator-led studio with video in its DNA, developing premium video-first shows built for YouTube, social and streaming from day one.
Formats that travel across platforms, communities that stay loyal, and an opportunity for brands to borrow the trust a creator has spent years earning.
Video led. Production, editorial and end-to-end show development — in studio and on location.
Social first. Organic-first across YouTube, TikTok and Instagram, with every show optimised for the platform it lives on.
We represent the shows and the creators, bringing partners into the conversation and the community.




Sponsored like an F1 team — not bought like a banner ad.
Networks slot ads into shows like a vending machine and price by the thousand. We go 360° around a handful of creators and sell the environment itself — because you’re not buying impressions, you’re buying access to trust a creator spent years earning. That’s why our price tracks influence, not reach.
The networks were built on radio and moved online later. We started with video. Every show is made for YouTube and social first, because that is where the audience already is.
The networks put the station first. We put the creator first. That is why a brand here reads as part of the show, not as something dropped into it.
The networks sell audiences by the thousand, so the only lever is volume. We sell trust — whether the audience acts on what this creator says. Reach sets the floor. Fit sets the price.
One brand per show, per month, on every show we represent. Buy it and the month is yours — no competitor can sit beside you in it.
One month is a trial. An audience needs to see you belong there before they act on it, which is why twelve months is the real product.
Every show we represent is built around creators the audience already trusts. Sport, lifestyle, wellness, music and motorsport — each show a distinct community, each integration designed inside the conversation.
Two of the most well-known AFL players bring the same energy that defined their careers to their show — breaking down big calls, bold trades and the moments that shape the game.
Australia's leading athlete-led sports platform. From AFL to NBA, NBL and NFL — delivering behind-the-scenes access, high-performance insight and unfiltered sporting culture.
Best known for their iconic roles in Dance Academy, Dena and Alicia have swapped pointe shoes for microphones. Less like content, more like a conversation with your two most honest friends — warm, unfiltered, genuinely compelling.
Danny pulls back the curtain on nightlife, club culture and the music industry — told by someone who built it from the inside. From promoting iconic Melbourne nightclubs to pioneering the Melbourne Sound movement.
A wellness and lifestyle show exploring what it truly means to feel confident, strong and at home in your body. Blending lived experience with expert insight — the science, psychology and rituals that shape how women look, feel and show up.
Built around fan culture and modern footy conversation, Monday Magnets captures how young fans actually talk about the game — without drifting into panel noise or scripted commentary.
Hosted by Brownlow medallist Tom Mitchell and current Hawks player Jack Ginnivan, The Titch & Ginni Show delivers unfiltered AFL conversation from inside the competition — ladder, formlines and key moments only two elite footballers can break down.
Because there’s only one spot, here’s what the environment includes — wrapped 360° around the creator, across every surface their audience actually uses.
You’re the only brand that can have this month — once it’s yours, no one else can buy it. Pricing is demand-based per creator, quoted against the show you want.
A trial run at the environment — not something re-bought endlessly.
Long enough for the audience to read you as part of the show rather than a visitor.
Association that compounds. This is the one that isn’t a one-night stand.
Custom-priced per integration. It’s the next big part of the ecosystem we’re building — brands aren’t just sponsoring content, they’re in the room.
Klaudia Liubinskas is GM Advertising — previously Media Consultancy (AU), SCA (AU), News Corp (UK), Studio71 (UK) and Zalando (Germany). She’ll walk you through which show fits, what the association looks like on screen, and which month is still open.
Every brief is matched to a creator and a format — not slotted into a pre-cut media plan. You can meet the wider team on the About page.
Brief Klaudia→What the industry is saying about Pivotal Connections.
Klaudia replies personally. Tell us the brand and the objective — we’ll come back with the show, the environment, and which months are still open.
Email Klaudia→